Fraud investigation and recovery practice in accountancy

PR Case Study:  Fraud investigation team at leading accountancy firm

 

Our client, the forensic department of a leading mid-tier accountancy firm, was looking to take work from its larger "Big Four" rivals, with financial directors of FTSE companies and their legal advisers a particular target of the PR campaign.

Following advice from Kelso Consulting, it instigated an annual FraudTrack report reviewing trends in fraud in the UK. PR support from Kelso Consulting to maximise coverage for the report, together with ongoing Public Relations activity, led to substantial coverage across national and regional newspapers, business publications and broadcast news programmes.

The report has also become a central part of the practice's marketing activity for the past few years and a major source of new business leads.

 

Download the full case study. 

To contact Kelso Consulting please call director Tim Prizeman on 020 7242 2286 or use our contact form. 

London PR agency accountancy firm PR

 

 

 

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