Recent thought leadership projects

 

ACCENTURE, Global Management Consultancy

Our campaign to position leading consultants Accenture as the principal commentator on the retail banking sector has generated over 15 broadcast interviews so far this year. These include BBC Breakfast News, ITV, Channel 4 News, Sky News, CNBC, Radio 4’s Today programme, BBC Radio 5 Live, and Magic FM as well as numerous national newspaper interviews.

ACRITAS, Legal Sector Researchers

Kelso Consulting is launching a series of research reports into the legal market and legal recruiting market in UK, Europe, USA and Middle East. The research reports provided law firms with an unprecedented depth of market intelligence, and prominent coverage in the Financial Times has already caused considerable debate and client leads.

ALLIANZ, Leading UK Insurer & WORLD WILDLIFE FUND, Conservation Organisation

Kelso Consulting handled the UK roll-out of their joint report on global warming, published to coincide with the recent G8 Summit. This campaign gained impressive coverage in The Daily Telegraph, The Independent and CNN, as well as front page leads on target insurance titles.

Leading International Law Firm

Kelso Consulting was appointed to rejuvenate a draft thought leadership report which lacked practical conclusions and vigor. Kelso delivered a punchy executive summary, and a shorter summary for marketing use, that provided the desired impact and PR hooks.

GLOBALEXPENSE, Expense Management Providers

This market leader in employee expenses management issues an annual benchmarking report, initiated and produced by Kelso Consulting, with definitive statistics on all aspects of employee expense claims. This year the report gained extensive media coverage from the front page of the Daily Telegraph to BBC Radio 4. The report has also been shortlisted for a B2B Marketing magazine award (winner to be announced in November).

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