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Kelso Consulting's blog for accountants

    Welcome to our marketing tips to help your accountancy firm grow

    Getting your accountancy firm to the top of Google

    If your accountancy practice does not appear prominently on Google when business owners are searching online for advice, you are missing out on one of the largest sources of leads for accountancy firms.

    The good news is that most accountancy firms don't have to apply complex secret techy techniques to dramatically improve their search engine rankings.  

    In fact, topping Google can often be achieved primarily through applying straightforward rules and a bit of thought to the text and other content on your own web pages and social media.

    At our recent webinar we showed how this is done, and it is now available to listen to for free by clicking here.

    ... Continue Reading
    Topics: Upcoming Webinars, Marketing, Legal Directories, Accountants, SEO, B2B

    Getting your accountancy firm to the top of Google - SEO tips

    Many accountancy firms failing to appear in one of the most effective sources of new leads.... the first page of Google when prospects are searching.

    While many have put in the effort and generate a regular flow of suitable leads, many other practices either fail to make it a priority or are in denial about its benefits (which of course becomes a self-fulling prophecy).   

    Not sure where your practice appears?  

    Simply open up a browser and type in the sort of search a potential client would make (NB - not your firm's name!  Also, best done from a private browser window to stop your results being skewed by your browsing history).

    ... Continue Reading
    Topics: Upcoming Webinars, Search Engine Optimisation, Accountants, Legal Marketing, SEO, Website, Inbound Marketing, B2B, Blogging
     

     

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    This blog is operated by Kelso Consulting:  London Public Relations Agency 

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