(and how not be be one of them!).
The tactics for preventing a PR disaster are well known and have been widely documented. Yet, there are many well-resourced companies with highly experienced management teams (such as Toyota, Thomas Cook and TSB) who have nonetheless completely mishandled such situations.
How come? In this white paper we look at the psychology and pressure of such situations that leads management teams to frequently mishandle such crises - inflicting a PR disaster on themselves whose damage was far greater than the initial problem.
Specifically our white paper on the psychology of how teams behave when faced with a PR crisis includes:
We're an award-winning Public Relations agency that specialises in helping consultancy, professional services, fintech and business technology firms stand out as leaders in their markets.
Kelso Consulting has offices in London and the Thames Valley. We achieve results for our clients by delivering ambitious, high-impact campaigns that include public relations, inbound marketing, social media and thought leadership techniques.
If your business does not stand out against its competitors, has too few decent leads or has a great story that no one knows.. we can help! Call us now on 020 7242 2286.
Want to know more about us? Why not look at some of our client case studies.