Webinar - 28 June 2019
This one-hour briefing is particularly for directors and owners of cyber security firms, and their heads of sales and marketing.
We will succinctly and clearly look at the techniques that work for cybersecurity firms looking to boost their reputation and credibility with coverage in the high-impact national newspapers and business media.
It is particularly aimed at established cybersecurity firms that are looking to scale-up, and particularly those keen to be regularly quoted in the media as cybersecurity experts.
There are five simple tactics that particularly work for cybersecurity firms looking for national media coverage - we'll reveal them!
Thinking of issuing a press release? In many cases, it's the last thing you should do if you want coverage in a prominent national publication. We'll tell you what to do instead.
We'll be looking at case studies of three SME businesses (a tech firm, a financial adviser and a law firm) that gained strong national coverage - and the lessons you can apply.
Attendees will also receive:
Attendees will receive video and podcast recordings of the webinar, and a copy of the slides.
Tim Prizeman is a director with public relations agency Kelso Consulting and has advised B2B technology businesses, including various cybersecurity ones, on building powerful reputations and winning work for over 20 years.
He is the author of The Thought Leadership Manual book, and has received four national marketing and PR awards for campaigns for thought leadership campaigns.
28 June 2019