The day after The Lawyer Awards, 2012, the editorial team were invited to an event with a team of lawyers from an international law firm. The very same day The Lawyer issued a newsletter to more than 60,000 followers packed with sexual innuendo in reference to a former senior partner from that very same firm.
The former partner, well-known in the City, had been cautioned by police in a London hotel after a drug-fuelled sadomasochistic sex session in an exclusive London hotel.
The editorial decision not to name the partner was taken on the basis that this was a personal matter and the partner was no longer at the firm or practising law. No doubt it would have been a most-read story had we decided to run it.
I cannot help but think now that this was a mistake for a journalist, and a minor PR coup for the firm who could rightly claim to have silenced the most-read legal titles.