Using online events to propel national & international sales

Maximising the sales impact from webinars

When it’s difficult to get prospects and clients in far-flung businesses to attend your presentations, webinars can be a highly effective alternative. However, without a strategic approach to their management, promotion and content, these events can fall flat.

At this seminar, Susanne Currid of The Loop Digital Communications will provide practical tips as well as case studying the opportunities and challenges she addressed as she setup, managed and moderated an international webinar programme for Patersons Global HR & Payroll (UK Fast Growth Company of the Year 2010).

During this event, as well as a case study outlining the opportunities, Susanne will also explain how to develop an online events strategy that will support:

  • Thought Leadership positioning  

  • Sales Team activities  

  • Partner engagement  

  • In-house Training

  • Measured ROI

This lunchtime seminar is particularly aimed at business development professionals and marketeers in the technology, professional and business services who are seeking to attract clients from across the UK and internationally.

The seminar starts around 12.15 and concludes by 2pm, and is complimentary to Kelso Consulting and The Loop clients, as well as for directors, partners and senior managers.  It takes place on:

Book now
  • Central London - Friday 18 November in Holborn

  • Thames Valley - Early 2012 at Theale (close to Reading and right by junction 12 of the M4).



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