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Kelso Consulting News

    Welcome to our marketing tips to help your firm grow

    What is the impact of thought leadership from B2B businesses?

    Thought leadership is all about having interesting and attention-grabbing insights on the big problems facing your customers.

    You could be using these insights in interesting articles and blogs, well-argued reports and white papers, and also delivering them in videos, LinkedIn posts and of course face-to-face in meetings and when speaking at events.

    But is there research out there showing it brings commercial benefits for B2B businesses?

    Yes, there's plenty!

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    Topics: Thought Leadership, Reputation, B2B

    Are you a thought leader?

    Elements of being a thought leader include being knowledgeable and recognised for having interesting views and insights.

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    Topics: Thought Leadership, Public Relations, PR

    New seminars & webinars for B2B businesses

    We're holding a series of seminars and webinars for professional, consultancy, technology and financial firms on a range of business development, public relations, social media and thought leadership issues in the first half of 2018. 

    We'd like to invite you do join us at them!

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    Topics: Upcoming Webinars, Sales, Marketing, Thought Leadership, Search Engine Optimisation, Public Relations, Legal Marketing, LinkedIn, PR, Thames Valley

    Thought leadership success tips - article in Professional Marketing Magazine

     

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    Topics: Thought Leadership, Successful Sales
     

     

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