Expolink (www.expolink.co.uk), global specialists in outsourced whistleblowing hotlines and case management software, has appointed Kelso Consulting as its public relations agency to help with a new campaign to build brand awareness and increase its lead generation.
Expolink, based in Chippenham, Wiltshire, provides independent “speak up” services to businesses around the world including nearly 30% of FTSE 350 companies.
Supporting more than 250 languages, nearly 5.1 million employees worldwide have access to its services – including such businesses as BAE Systems, Travis Perkins, L'Oréal, and the Co-Op Group.
Its Chief Executive John Wilson said: “We’re always trying to make it easier for people to speak up about wrongdoing in their workplace, whether they contact us through phone, email, app or other means. Through the thousands of reports we’ve received each year on behalf of our clients, we’ve helped businesses catch fraudsters, tackle bullies, improve safety, and better protect their brand, customers and employees.
“We’re growing fast and will be expanding our business further in 2018. Appointing Kelso Consulting as our public relations advisors is part of these plans. Gaining prominent coverage in the media that raises our profile is important to us, particularly in compliance and legal publications.
"When reviewing potential partners, we were impressed with Kelso Consulting’s track record in helping fast-growing international businesses like ours communicate their message clearly. We’re looking forward to the upcoming campaign which will allow us to engage with our key audiences across the UK, and beyond.
Tim Prizeman of Kelso Consulting said: "There has been a growing
realisation amongst enlightened managers and regulators that encouraging employees to speak up is a powerful way to help companies nip problems in the bud. If only it had happened at such organisations as Enron, BCCI, and Bernard L. Madoff Investments then countless money could have been saved and harm prevented to many 1,000s of lives.
“As a leader in this market, Expolink has a powerful story to tell and great insights for executives. Like other outsourced service providers, it also has a wealth of anonymised data from logging and classifying enquiries over the years that can be datamined to create strong insights, allowing the sort of agenda-setting thought leadership initiatives that really help a business engage with senior decision-makers.”
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