Is your thought leadership campaign built to succeed... or born to fail?
Nine signs your thought leadership initiative will founder... and how to build it to succeed from th
e outset
This article by Kelso Consulting, which first appeared in Professional Marketing magazine, looks at nine common signs your thought leadership campaign is going to get into trouble or even fail entirely.
It suggests ways of overcoming these so you can make sure success is built-in from the start.
Please complete the form to get your complimentary copy - we hope you find it useful.
